YouTube Shorts Capitalizing On NBA’s Growing Popularity In Canada
The NBA and YouTube Shorts partnership offers fans a look into the lives of seven players with a deep connection to Canada.
Posted on: December 2, 2022 |
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NBA 2021 Year In Review: League Courts Canadian Bettors During Wild Year
Looking at the year in review it's clear, the NBA is courting Canadian sports bettors. And, in 2021, they wasted little time.
Posted on: January 7, 2022 |
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NBA Scores Double-Double With DraftKings And FanDuel Partnerships
The NBA has posted another double-double in the betting world. And this time, it is taking the shape of an expanded multi-year agreement with DraftKings and FanDuel. The deal – announced on Nov.4 - makes the pair of betting giants the official betting partners of the NBA in Canada. Both are currently responsible for the NBA’s betting needs in the US.
Posted on: November 30, 2021 |
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NBA Serving Offshore Sportsbook Ads To Canadians
Surfing the National Basketball Association's Canada-facing website, you find content for fans of all ages. From stats, schedules and where to watch to videos, analysis. There's even a whole section en francais. But ca.nba.com features something else too. The NBA site is serving grey market ads to its Canadian audience.
Posted on: November 26, 2021 |
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NBA, OLG Short Film Series Tips Off 75th Anniversary Season
The Toronto Raptors may not have played on the NBA's Oct. 19 opening night, but the excitement was still in the air. That's because the franchise – alongside the (now defunct) Vancouver Grizzlies – had their feature short film "Born Identities" released the night prior. Directed by Kathleen S. Jayme, the flick chronicles the genesis of the Raptors' and Grizzlies' inaugural logos.
Posted on: November 18, 2021 |
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OLG, NBA partner up for celebratory short film series
The NBA and the Ontario Lottery and Gaming Corporation (OLG) have their starting five. The duo teamed up for a short film programme to celebrate the world’s top professional basketball league’s 75th anniversary season. The partnership will see five Canadian filmmakers debut their works at the 2021 Toronto International Film Festival (TIFF).
Posted on: September 17, 2021 |
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